Maruti Suzuki India Ltd has announced a strategic partnership with
Equitas Small Finance Bankto offer enhanced vehicle financing solutions for its customers. The collaboration aims to provide retail finance options for new cars, pre-owned vehicles, and commercial automobiles.
The two companies signed a memorandum of understanding (MoU) to improve accessibility and affordability of Maruti Suzuki vehicles across diverse customer segments. According to a company statement, the tie-up will leverage Equitas Bank’s growing customer base to offer comprehensive and customised financing solutions.
The MoU was formalised with the exchange of documents between Maruti Suzuki’s Senior Executive Officer Partho Banerjee and Equitas Small Finance Bank’s Retail Assets Head Jagadesh J, in the presence of representatives from both organisations.
“Our collaboration will help us reach a broader audience and offer competitive financing schemes, enhancing the overall car-buying experience,” Banerjee said.
The partnership is expected to further strengthen Maruti Suzuki’s retail network and improve customer satisfaction by making vehicle ownership more accessible.
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